The Unexpected Folk Origins of Alice Cooper’s ‘Hello Hooray’
In 1973, Alice Cooper transcended the role of a mere rock star, evolving into the master of a high-energy spectacle that captivated audiences. As he and his band set out to create the iconic album Billion Dollar Babies, they found themselves in search of the perfect opening track-somthing that would encapsulate the electrifying atmosphere of a packed arena.
A Surprising Source of Inspiration
The answer came from an unexpected source: a folk-pop song that had gained fame through Judy Collins. This tune underwent a dramatic transformation, morphing into a dark yet empowering anthem that rallied fans for Alice’s grand entrance.
Billion Dollar Babies signified a pivotal shift in Cooper’s career, as he adapted his image to resonate with a broader audience. Following the success of his 1972 hit “School’s Out,” he became a household name among teenagers, while simultaneously earning the ire of parents concerned about its rebellious message.
Reinventing the rock Persona
In response to this newfound fame, Cooper began to reinvent himself from an underground shock rocker to a headline-grabbing provocateur. The song “Elected” from Billion Dollar Babies exemplified this transformation, presenting Alice as a presidential candidate for the rock generation.
Bob Ezrin, Cooper’s producer, played a crucial role in this evolution.His innovative approach to music production,which included incorporating children’s voices in “School’s Out” and adding brass sections in “Elected,” helped elevate Cooper’s theatrical style.
Finding the Perfect Opener
For Cooper’s re-emergence, Ezrin identified “Hello, Hooray” as the ideal opening track. Written by Canadian singer-songwriter Rolf kempf, this song had been popularized by Collins on her 1968 album, Who Knows Where the Time Goes. The lyrics, centered around a performer ready to step into the spotlight, resonated perfectly with Cooper’s new persona.
“I heard it and I said, ‘Bob, this is a folk song,’” Cooper recalled during an interview. “He insisted, ‘No, listen to the lyrics. It’s about a guy who is about to go onstage. And he’s terrified – but he’s ready.’”
Transforming the Sound
With Ezrin’s guidance, Cooper reimagined Kempf’s folk-pop tune into a powerful declaration of his renewed identity. they crafted new lyrics that spoke directly to the audience and enhanced the song with orchestral arrangements and dramatic cannon blasts that punctuated the extended outro.
To add depth to the track,Ezrin enlisted guitarist steve Hunter,who was tasked with incorporating harmonized slide guitar into the intro and solo. Although Hunter’s most meaningful achievements were still ahead of him, including work with Aerosmith and Lou Reed, he had a keen sense of what the song required.
hunter’s Initial Hesitations
Initially, Hunter was skeptical about Ezrin’s vision for the slide guitar part. “It had a great arrangement,and it had terrific parts played very well by the Alice Cooper boys,” he later shared. “But I was taken aback when Bob suggested a slide part for the solo section. I had tried slide playing before and found it much more challenging than it seemed.”
Though, Hunter’s background in lap-steel guitar proved beneficial.He arrived at the session with a vintage Gibson electric pedal steel, albeit one with a few limitations. “Whatever Bob had in mind when he envisioned a ‘slide part,’ it was a pedal-steel performance,” he noted.
Crafting the Perfect Solo
Hunter tuned the guitar to an open E and utilized the instrument’s limited capabilities to create a unique sound. “With all of its problems, when you plugged the pedal steel into a Marshall half-stack, it sounded amazing,” he remarked. ”The tone was pretty organic, primarily derived from the amp and guitar controls.”
Despite his usual preference for improvisation, Hunter and Ezrin agreed that a structured solo would best serve the song. “I worked out the solo, then doubled the first half and played harmony to the second half,” he explained.
A hit and a Grand Entrance
Ultimately, Ezrin’s instincts proved correct. “Hello Hooray” (dropping the original comma) became a hit, reaching number 35 on the Billboard Hot 100, and served as a spectacular opener for the Billion Dollar babies tour.
“That song was the quintessential alice opening,” Cooper reflected. “It was the call to arms. It told the audience, ‘The show is starting, and you’re part of it now.’”